British world sidecar stars Ben and Tom Birchall have secured another key sponsor as the race track champions continue their drive for success during the busy summer F1 calendar.

Nottinghamshire-based NAPIT formally announced they had agreed a sponsorship deal with the high-performance Birchall Racing Team this month.

Mansfield brothers Ben and Tom, the 2009 World Motorcycle Sidecar Champions, are currently in the middle of the racing season and gearing up as serious contenders to regain their world title this year.

This week NAPIT reported it was delighted to be sponsoring the Birchall team and said the tie-in with the world-class racing team made perfect business sense and was a ‘fantastic platform’ to generate further awareness of both its name and its growing membership.

Martin Bruno, Chief Operating Officer of NAPIT says:

“World class motorcycle sidecar racing is an exciting sport and has thousands of fans across the globe, while it attracts media coverage locally and national- so what better place for us to promote NAPIT?

“We are especially delighted, however, to be supporting a Nottinghamshire sporting success in the Birchall brothers and we look forward to seeing them in pole position as they compete in Britain and abroad. We will, of course, be cheering them on and the whole NAPIT team will be willing them to win in the World Championships this month.”